UNDERSTANDING THE WORLD'S MOST TRAFFICKED ANIMAL

200,000 pangolins are trafficked each year, significantly more than any other animal. The worst part of it is, is that not a lot of people know about it.

Creating a piece to tell the story of the pangolin, and what can be done to help.

Pangolins Poster, Horizontal V9 [Recover

THE PLIGHT OF THE PANGOLIN

GOALS:

My goal for this project was to provide more awareness about the pangolin and its trafficking.

Three audiences were considered, including (1) the general public, (2) the buyers of pangolin products, and finally (3) the poachers themselves. All three of these audiences have different needs to address in relation to this issue. 

CLIENT:

Jodie Jenkinson

PROGRAMS USED:

Adobe Illustrator

Adobe Photoshop

Procreate

Tableau

Excel

MY ROLE:

All aspects

Secondary user research

Research

Layout and design

Scientific Illustration

Data Visualizations

MORE COMING SOON